Baby Chakra is a one stop solution for all parenting needs and makes parenting an easy task. MyGlamm is India’s fastest growing direct-to-consumer beauty brand. MyGlamm embraces the philosophy of building a community with its users, engaging with them and eventually co-creating products with them.
With this acquisition, MyGlamm intends to expand its operations in South Asia. MyGlamm and Baby Chakra will be investing Rs 100 crore in building a mother-and-baby content-to-commerce platform over the next three years
LegaLogic (www.LegaLogic.co.in) was the sole legal counsel for BabyChakra and advised on deal structuring, due diligence assistance, drafting, negotiation and finalization of deal documentation.
Prakhar Sharma, Chinmay Bilgi and Shikha Tripathi worked on this deal with Vikas Agarwal and Vivek Sadhale.